Workplace bullying can decrease morale, reduce productivity and cause good employees to quit. Worse, it can get your business sued.
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Creating Your Marketing Strategic Plan
Developing a marketing strategic plan can seem like a daunting task, but it doesn’t have to be. By breaking it down into smaller steps, you can create a plan that will help you achieve your goals. Here are some basics to keep in mind when coming up with an effective...
Don’t Just Think Website. Think Sales Funnels
Did you consider your customer’s journey before they purchase from your company? A sales funnel maps out all the checkpoints where your leads will interact with your brand before making any purchase. To build a successful sales strategy, your sales funnel must be...
Promoting on Social Media: When and How to Be Effective
Effective promotion starts with the plan laid down by the business at the initial stage. As the world becomes increasingly digitized, companies must adapt their marketing strategies to meet the modern consumer’s needs. One of the most effective ways to reach consumers...
5 Traits Contemporary Leaders Must Develop for Success
Do you think the perception of leadership is merely limited to a title or designation in an organization? Leadership is more that just power.
How to Manage Your Brand’s Reputation?
Do you know what the world’s most powerful drive is? What helps you reach a large customer base and ultimately grow your revenue? It is your brand’s reputation. Your brand’s reputation comprises various factors that are all driving forces that decide what your brand...