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Stories, articles, videos, insights, and perspectives organized by interest.

Don’t Just Think Website. Think Sales Funnels
Did you consider your customer’s journey before they purchase from your company? A sales funnel maps out all the checkpoints where your leads will interact...
Promoting on Social Media: When and How to Be Effective
Effective promotion starts with the plan laid down by the business at the initial stage. As the world becomes increasingly digitized, companies must adapt...
5 Traits Contemporary Leaders Must Develop for Success
Do you think the perception of leadership is merely limited to a title or designation in an organization? Leadership is more that just power.
Cancer, Discrimination and Toxic Culture: How the Dallas Mavericks CEO Beat Them All
Cynthia “Cynt” Marshall was hired by Dallas Mavericks owner Mark Cuban to take over as its CEO in 2018, becoming the first Black woman to ever head up an NBA...
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