Your business card is your calling card. It should be a tool that will get people to remember you and contact you for business. But if your business card is poorly designed, has important contact information in unreadable fonts, or looks unprofessional, it will be...
Workplace bullying can decrease morale, reduce productivity and cause good employees to quit. Worse, it can get your business sued. Use these seven strategies to deal with workplace bullies. Workplace bullying is a widespread problem. According to a Workplace Bullying...
Here’s a novel thought. Let Uncle Sam pay for your holiday gifts and entertaining. No, I’m not talking about anything illegal. You can’t buy personal gifts and bill them to your business. That’s called fraud. But if your business uses the cash method of accounting (as...
Developing a marketing strategic plan can seem like a daunting task, but it doesn’t have to be. By breaking it down into smaller steps, you can create a plan that will help you achieve your goals. Here are some basics to keep in mind when coming up with an effective...
Did you consider your customer’s journey before they purchase from your company? A sales funnel maps out all the checkpoints where your leads will interact with your brand before making any purchase. To build a successful sales strategy, your sales funnel must be...
