Planning Your Business with the End in Mind

An exit strategy is an important part of any business plan and can be the difference between success and failure. What is an exit strategy? An exit strategy is a plan for how you will sell your business or transition out of it. It is important to have an exit strategy...

Money Conversations: Learning the Language of The Executive

“Big Money” is a common language spoken by C-level and VP-level Executives and it’s a language that many technology-driven companies, their executives, sales, and marketing teams don’t make a priority and competitors… are delighted by it. The Sobering Truth In my...

A Process of Mastery – Crawl, Walk, Run, Dance

This is my son, Will B. Bell. He’s in demand around the world as a choreographer/teacher, has worked with some of today’s most popular artists, and is considered a master in his profession. A Glimpse of Mastery When I was a young father, the earliest metrics for...

How to Define Your Customer Journey

Marketing has a single goal: to reach consumers at the very moment they decide to make a purchase. This is why Walmart puts chocolate bars and magazines in the check-out line, and Amazon has targeted product recommendations for users who are already logged in and...

How Do I Choose a Web Design?

No small business can afford to be without a website; however, it can be a little intimidating knowing where to start and for good reason. Web design is an art that takes time to master. Luckily, some basic steps can get you started. Here we help remove the mystery of...
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