The whole content idea can be a little difficult to grasp. It’s not about creating random, spur-of-the-moment content and social media posts. Instead, you need a content strategy that is intentional and thoughtful. While there are times when you need to be more...
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Your Content, Your Brand, Your Message
Every business owner has a story. How you tell the story directly relates to your brand development. To create a compelling story, one that connects with your audience, you must choose the right elements—a challenging task if you don’t consider yourself a writer. Here...
The Art Of Social Media And Images, Is It Really Worth It?
So What Do Social Media Marketers Know? As most marketers know, social media is a key source that helps companies further their reach and increase their brand awareness. If you haven’t been using social media or have only been marketing on the platforms sparingly,...
How to Write a Social Media Policy for Your Company
Developing Your Social Media Policy Having a social media policy for your business is the best way to make sure your employees know how to act on various channels. It can also help stave off legal or security problems. Remember when Wendy’s tweeted an image of Pepe...
Best Social Media Conferences to Attend in 2017
LAST OF THE NEW YEAR'S EVE CONFETTI, it’s time to think about how to jumpstart your professional growth in 2017. For those in the social media stratosphere attending social media conferences is one of the best ways to grow your network and yourself. Social media...
Business Launch Blind Spots
REMEMBER THAT CHILLING FEELING, after glancing at a side view car mirror to make a lane change only to find yourself mere inches and moments from disaster as another driver blasts their car horn to warn you of the danger you just created. The first thought that...
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