If It’s Not Creating A Customer, It’s Not An Income Producing Activity (IPA)
Being Busy Doesn’t Mean You’re Being Productive Let me paint a picture for you. You just started your business; (or you have been in business for a while now) and you ask yourself, “Where the heck are all my customers”? I know you probably used ‘H’ double...Time Is The Currency Of Successful Entrepreneurs
OPPORTUNITY COSTS While today’s hot currencies may include the US Dollar, Yen, Euro, or even a few crypto-currencies, in my experience, the most valuable currency on the market for entrepreneurs is TIME. However, consider the opportunity costs. In other words, “what...Who Said Building a Website Had To Be Expensive?
EVALUATING EXPENSES we have all gone through the difficult process of evaluating expenses—deciding which ones are essential and which ones to cut. This process requires shifting work capital to more strategic resources, thereby building your business. In today’s...How to Write a Social Media Policy for Your Company
Developing Your Social Media Policy Having a social media policy for your business is the best way to make sure your employees know how to act on various channels. It can also help stave off legal or security problems. Remember when Wendy’s tweeted an image of Pepe...
